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Who We Are
Almost Famous Beauty was born at the intersection of beauty and fashion, where everyday rituals become iconic moments. Founded by sisters, Dena Erdmann & Jen Edwards, they bring decades of experience in the prestige beauty industry. Our mission is simple: to create products that make you feel like the main character in your own story.
We started with beauty—luxurious color cosmetics crafted with performance, play, and personality in mind. But beauty doesn’t stop at the vanity. That’s why Almost Famous Beauty has grown into a lifestyle brand, offering custom-designed pieces like our signature Italian leather bags in bold black and iconic pink. Each product—whether a gloss, a mascara, or a bag—is designed to spark confidence, conversation, and a touch of glamour in your everyday life.
Our aesthetic is unapologetically bold, playful, and editorial: think Tom Ford glam meets Studio 54 with a wink of Trixie Mattel camp. We believe beauty isn’t just about looking good—it’s about feeling unforgettable.
From prestige makeup to statement-making accessories, Almost Famous Beauty is for those who refuse to blend in. Because why be ordinary when you can be Almost Famous?
Because let’s be honest—nothing ICONIC ever came from playing it safe.
What We Do
We don’t just make beauty—we invent it.
Serving innovative custom product formulations so advanced, they practically come with their own spotlight. Pair that with branding strategies sharper than a cat-eye wing, and you've got a full-beat business moment meant to last longer than your longest wear liquid lipstick!
Whether you're an up-and-coming icon or a beauty biz legend—we bring the WOW to your “What if?” Our experts will expedite your project with speed to market faster than you can say “what‘s next honey?”
Innovation, glam, and a little bit of fairy dust. That’s the Almost Famous Beauty way, darling.